FOR IMmediate Release
Dubai, UAE – March, 2024 – The Experiential Planner Expo (EPEX) is thrilled to introduce the all-new “Experience Marketplace” at its upcoming edition on 18-19 September 2024, setting a new standard for supplier engagement in the events and weddings industry. This innovative platform replaces the Celebrations Aisle from the previous edition and promises an immersive experience for both exhibitors and visitors.
At EPEX 2024, the Experience Marketplace will serve as a dedicated exhibition area for events and wedding suppliers, featuring a diverse array of offerings including decor, catering, furniture, AVL, production, printing companies, and more. This dynamic space is designed to facilitate meaningful interactions between suppliers and attendees.
The Experience Marketplace at EPEX 2024 presents a unique opportunity for event planners and wedding planners to discover and access a comprehensive range of products and services needed for their events, all conveniently located in one place.
“This innovative platform provides a unique occasion for suppliers to showcase their products and services, engage with industry professionals, and drive meaningful connections that propel the events and weddings industry forward.” said Ibrahim Bashir, Show Director at EPEX.
Last year’s Celebrations Aisle hosted a total of 25 exhibitors, and this year, the Experience Marketplace is set to accommodate 40 events suppliers and service providers, representing a significant increase in participation. Visitors can look forward to engaging with these suppliers through B2B meetings and walk-in interactions, gaining valuable insights into the latest trends and innovations shaping the industry.
In addition to standard participation, suppliers have the option to purchase an empty space and create custom stands from scratch, allowing for enhanced product display and brand visibility. Renowned brands such as BTS Advertising, Showtech, LifeVR, Fairplatz, and more have already confirmed their participation, underscoring the industry’s enthusiasm for this groundbreaking initiative.
By participating in EPEX 2024 and showcasing their offerings to a diverse audience, suppliers have the chance to expand their market reach beyond their current geographic scope. This exposure to industry professionals from different regions allows suppliers to tap into new markets, attract new clients, and diversify their customer base.
A dozen of the Experience Marketplace exhibitors signed partnerships with the Experiential Planner Expo for EPEX 2024 gala night on September 18th. These suppliers will be able to showcase to event and wedding planners a seamless integration of their products and services, ensuring a cohesive and high-quality experience from planning to execution.
Notes to the Editor
About Experiential Planner (EP)
Experiential Planner Expo (EPEX) is the flagship event organized by Experiential Planner (EP), aimed at bringing together key stakeholders in the MICE (Meetings, Incentives, Conferences, and Exhibitions) and Weddings industry. As the most impactful MICE & Weddings show in the region, EPEX serves as a dynamic platform for industry professionals to connect, collaborate, and explore new opportunities.
EPEX 2024 promises to be an unparalleled event, featuring over 100 local and global exhibitors meeting more than 250 MICE, event and wedding planners over specially curated B2B and networking sessions. With a focus on innovation, excellence, and international collaboration, EPEX 2024 aims to showcase cutting-edge trends, forge strategic partnerships, and drive business growth for all participants.
Attendees of EPEX 2024 can expect a diverse range of exhibitors, including destination tourism boards, convention bureaus, hospitality brands, DMCs, and suppliers, offering insights, solutions, and opportunities to enhance their outbound event planning endeavours. Through a series of curated sessions, workshops, and networking events, EPEX 2024 provides a unique platform for industry professionals to gain valuable insights, expand their networks, and elevate their expertise.
For more information about EPEX 2024, visit www.experientialplanner.com.
About POW WOW Marketing (PWM)
POW WOW Marketing (PWM) is a leading marketing agency specializing in the MICE (Meetings, Incentives, Conferences, and Exhibitions) and Weddings industry. With a wealth of experience and expertise, PWM offers a wide range of services tailored to the needs of tourism boards, destination management companies (DMCs), venues, and hospitality brands.
PWM provides comprehensive solutions to help clients in the MICE and Travel industry achieve their trade marketing objectives and drive business growth. With a focus on creativity, innovation, and results, PWM collaborates closely with clients to develop customized strategies and campaigns that resonate with their target audience and deliver tangible results.
Inquiries
Karishma Hundalani
Head of Brand and Content
POW WOW Marketing
karishma@powwow.ae
